voyage, A publicly traded cryptocurrency platform, Today announced that it has reached a five-year exclusive comprehensive partnership with the NBA Dallas Mavericks, becoming the team’s first cryptocurrency broker and international partner.
The Dallas Mavericks and Voyagers will make cryptocurrency more accessible through education and community programs, global events, and fan participation promotions.
In addition, the partnership also includes the naming rights for the Mavs Gaming Hub (the official game and event venue of the Mavericks NBA 2K League team), which will be announced later.
“The Mavericks are proud to welcome Voyagers to the Dallas Mavericks family. Crypto assets and apps are changing the way businesses and personal finances are managed. We believe our partnership with Voyager will enable the Mavericks and NBA fans to learn more about Voyager and how they are Get more revenue from the Voyagers platform than traditional financial applications.”
– Mark Cuban, Mavericks Governor
This cooperation makes Voyager the first international partner of the Dallas Mavericks, allowing both parties to reach a wider global audience to increase brand awareness. In 2019, the NBA granted teams the ability to provide international sponsorship rights outside the United States and Canada.